Project

Lidl x 6PM Festival

Live & Event · Brand Activation · Fast Content
Crowd and fire fountains in front of the Frankfurt skyline, 6PM Festival
Project

Brand activations at their best. For the agency 360 Media we were on duty at the 6PM Festival and filmed all Lidl activations across the entire grounds.

The twist: the content didn’t go out days later but in no time, edited and delivered right on site. That way the activations made an impact not just at the festival but online too: more reach for the brand while the festival was still going.

Agency: 360 Media

Services

Still: Lidl x 6PM Festival
Still: Lidl x 6PM Festival
Lidl branding at the festival site, brand activation at 6PM Festival
Rapper on stage at 6PM Festival, live content for Lidl
Giant pink decoration with a “10 Years” chain, 6PM Festival
Stage with pyrotechnics and crowd at 6PM Festival in Frankfurt
Artist with a water gun on the red carpet, 6PM Festival
Artists on stage with pink decoration, Lidl activation at 6PM Festival
Fans in the front row with fire fountains, 6PM Festival
Festival site at dusk in front of the Messeturm Frankfurt, 6PM Festival

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Hakenbusch 5, 49078 Osnabrück, Germany
0541 93 93 33 0
hell@wach.studio

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